Cookie Policy

This Cookie Policy explains how Wealth Authority Media (operated by MEDIA CHYTŘE s.r.o., IČO 07583532) uses cookies and similar technologies on wealthauthoritymedia.com and its subdomains. It supplements our Privacy Policy.

Wealth Authority Media is an EU-based educational publisher and we treat cookie consent the way the EU expects: nothing non-essential runs until you say yes.

1. What Are Cookies?

Cookies are small text files that a website places on your device (computer, phone, tablet) so it can remember things about you between page loads or visits — for example, that you’re logged in, what’s in your cart, or which language you prefer.

This policy also covers similar technologies we may use, including local storage, session storage, web beacons / pixels, and server-set identifiers — wherever those serve a similar function to cookies.

2. The Categories We Use

We sort everything we set into one of four categories:

Strictly necessary

Required for the site to work — they secure your session, balance traffic across our servers, and protect against bots. These run by default and do not require consent under EU rules because the site cannot function without them.

Functional

Remember choices you’ve made (such as the contents of your shopping cart on the WooCommerce checkout) so the site behaves the way you expect.

Analytics

Help us understand how visitors use the site in aggregate — which pages they read, where they drop off, what works. We only set these after you opt in.

Marketing

Used by advertising platforms (Meta / Facebook) to measure the performance of our ads, build remarketing audiences, and stop showing you ads for things you’ve already bought. We only set these after you opt in.

3. Cookies and Identifiers We Set

The tables below list the technologies we currently use. We may add or remove items over time; this page is the source of truth for what is actually running.

Strictly necessary

Functional

Analytics

Marketing

4. Legal Basis & Your Consent

Under the EU ePrivacy Directive (as implemented in the Czech Republic by §89 of Act No. 127/2005 Coll. on Electronic Communications) and the GDPR:

• Strictly necessary cookies are set on the basis of our legitimate interest in operating a secure, working website (Art. 6(1)(f) GDPR). No consent is required.
• Functional, analytics, and marketing cookies are set on the basis of your consent (Art. 6(1)(a) GDPR). We ask for that consent through a cookie banner the first time you visit, and you can change your mind at any time.

5. How Our Consent Banner Works

The first time you visit our site from a country inside the EU, EEA, UK, or Switzerland, a consent banner appears at the bottom of the screen. Until you make a choice:

• Strictly necessary cookies (Cloudflare security, your cart, session) load so the site works.
• All advertising and analytics storage (Meta Pixel, Google Analytics 4, Google Tag Manager) is held in a default-denied state. No identifiers are written, no cookies are placed, and no personal data is shared with Meta or Google until you choose "Accept all".
• We use Google's Consent Mode v2, which means that even before you accept (or if you decline), Google and Meta may still receive cookie-less, non-identifying pings that tell them a page was viewed. These pings do not contain cookies, device IDs, or data that can identify you personally — they are used only to produce aggregated, modelled statistics on our side.
• If you click Accept all, we update Consent Mode to granted for ad storage, ad user data, ad personalization, and analytics storage; the Meta Pixel and Google Analytics 4 scripts then load and begin setting the cookies listed in Section 3.
• If you click Decline, Consent Mode stays denied, no marketing or analytics cookies are set, and Meta/Google only receive the cookie-less pings described above.

If you are visiting from a country outside the EU/EEA/UK/Switzerland, the banner is not shown and consent is presumed in line with the local laws that apply to you. You can still withdraw consent at any time using the "Cookie Settings" link in the footer.

6. How to Change or Withdraw Your Choices

You have several options:

• On our site: Click the "Cookie Settings" link in the footer of any page. This re-opens the consent banner and lets you accept or decline again. Your most recent choice replaces the previous one immediately.
• In your browser: Most browsers let you delete cookies that have already been set, block all cookies, or block cookies from specific domains. The exact steps differ — search "manage cookies" plus the name of your browser (Chrome, Safari, Firefox, Edge, Brave).
• Industry opt-outs: For interest-based advertising you can also use youronlinechoices.eu (EU) or the equivalent tools provided by individual ad platforms.

Heads up: If you block strictly necessary cookies, parts of the site (especially checkout and your cart) may stop working. Blocking analytics or marketing cookies will not break the site — you will just see the same generic content as everyone else.

7. Do Not Track

Some browsers send a "Do Not Track" (DNT) signal. There is no agreed industry standard for how DNT must be honoured. Because our banner already sets analytics and marketing to denied by default for every EU/EEA/UK/Swiss visitor until an explicit "Accept all" click, the practical effect is the same as honouring DNT: nothing is tracked unless you affirmatively opt in.

8. Third-Party Cookies and International Transfers

Some of the cookies and identifiers above are set by third parties whose servers may sit outside the European Economic Area (for example, Meta and Google operate globally). When that happens, the transfer is covered by the safeguards described in Section 5 of our Privacy Policy — primarily the European Commission’s Standard Contractual Clauses (Decision (EU) 2021/914) and supplementary technical measures.

9. Changes to This Policy

We will update this page whenever we add, remove, or replace a tracking technology on the site. The “Last updated” date at the top reflects the most recent change. Material changes will also be communicated through the cookie banner so you can re-confirm your choices.

10. Contact